A FIELD GUIDE TO RETAIL

Identifying Customers in the Wild World of Shopping

Written by Mem Davis

  • Do you work in retail or customer service?
  • Are you jaded by humanity?
  • Do you love people-watching?
  • Are you in desperate need of a good laugh?
The Christmas Preacher

With a clear description of every individual and scenario encountered in retail, including an illustration for each main customer species. This book will have you laughing and shaking your head all at once over the absurdity of the human race.

The Toe Tapper; "Me-First"

Anyone who has ever worked in retail can tell you that customers come in all shapes and sizes, from the sublime to the ridiculous. Retail staff are the ultimate people-watchers, able to identify various customer species with just the briefest glance. Sometimes, this is a matter of survival on the shop floor.

Anyone who has ever worked in retail can tell you that customers come in all shapes and sizes, from the sublime to the ridiculous. Retail staff are the ultimate people-watchers, able to identify various customer species with just the briefest glance. Sometimes, this is a matter of survival on the shop floor.

The Toe Tapper; "Me-First"

In this people-watcher’s guide to the wild world of shopping, experienced retailer Mem Davis takes a lighthearted look at the various breeds of customer that inhabit Australia’s malls. By turns funny and shocking, A Field Guide to Retail will ensure you’ll never look at a shopping centre the same way again.

The Demander; "Obnoxious"

This is the ultimate guide to life in retail, where no-one escapes ridicule and the daily struggle is met with humour and compassion.

About Mem Davis

Mem Davis is a writer and editor who specialises in working with ethical business. She has successfully escaped a past career in retail and health and now spends her spare time appreciating the Australian bush and performing her original music with a bunch of talented and patient friends. She lives with her cat Rami, who ensures regular screen breaks and occasionally sends accidental emails by sitting on the keyboard.